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Behavioral Financial Planning

Data Points Visit

Sarah Fallaw, the founder of Data Points, visited campus to meet with graduate students enrolled in the financial planning Ph.D. program at the University of Georgia. Her presentation on the value of incorporating psychological tools and techniques into the financial planning process confirmed many of the research ideas being studied by the students. A lively discussion about the interplay between theory and practice emerged from the discussion.

UGA Graduate Students with Sarah Fallaw

Sarah with the students.